San Francisco

The Conservatory at One Sansome
One Sansome St, San Francisco, CA 94104
Tuesday, December 5, 2023 · 9:00 a.m. PST

Let´s Transform Together

Twilio Transform Together is our live event series focused on bringing customers, partners and business leaders together to share insights and learn about new ways to build the future of digital engagement.


9:00 AM - 9:45 AM

Arrivals and Breakfast

Welcome to Twilio Transform San Francisco at The Conservatory at One Sansome – the event where we will explore building incredible brands that set the standard for delivering differentiated customer experiences. On arrival, coffee and light breakfast will be provided.
9:45 AM - 10:45 AM

From Hype to Hero: Using AI to Transform the Customer Experience

AI is no longer a futuristic fantasy – it’s here. It’s transforming the world, and redefining how businesses connect with their customers. As we stand at the precipice of this new era, it's vital to understand the AI opportunity and where it's headed. 

Join Twilio CEO, Jeff Lawson, and Michelle McKenna, Investment Banker, Author, and former NFL CIO, as they explore the current state of AI, dispel myths, and provide a clear vision of the future. They'll also discuss how you can leverage AI to better understand, engage, and serve your customers.

10:45 AM - 12:00 PM

Executive Roundtables

After the keynote, you will have the opportunity to join small group executive conversations to discuss learnings from the session and dive deeper into the key themes.

The discussion groups will explore one of the following topics: 

  • The Art and the Science of Understanding Your Customer
  • Scaling Customer Relationships
  • Reinventing service in the age of AI
During registration, select the roundtable you would like to participate in
12:00 PM - 2:00 PM

Lunch and Networking

Join us for lunch and meaningful conversations with other senior leaders in attendance. Connect, exchange ideas, and enjoy a delightful meal catered by The Holbrook House in a collaborative and inspiring atmosphere. Don't miss this valuable networking experience - bring your business cards and forge meaningful connections over a delicious meal!


  •  Jeff Lawson
    Jeff Lawson
    CEO at Twilio
  •  Jeff Lawson

    Jeff Lawson

    CEO at Twilio
    A serial entrepreneur and a software developer, Jeff co-founded Twilio in 2008 to bring communications into the world of software. Prior to Twilio, Jeff was co-founder & CTO of NineStar, founding CTO of, co-founder, CEO & CTO of Versity, and one of the first product managers for Amazon Web Services. Jeff grew up in Detroit, started his first company at age 12 doing event video production, DJ’d his way through college, and graduated from the University of Michigan. He is a father of two young boys, enjoys photography, and always makes time to hack on new software and hardware projects.
  •  Michelle McKenna
    Michelle McKenna
    Investment Banker, Author, and former NFL CIO
  •  Michelle McKenna

    Michelle McKenna

    Investment Banker, Author, and former NFL CIO
    Michelle spent over two decades as a senior leader within Disney, Universal Studios, and the NFL leveraging technology to improve the human experience. Michelle brings her technical expertise and leadership acumen to C-Suite executives as they consider how to tackle their toughest challenges. She is a senior advisor and partner at Evercore in technology, media, sports and entertainment M&A banking.

    As CIO of the NFL for 10 Seasons, Michelle was responsible for the NFL’s technology strategy and management of the league’s technology activities, including all in-game technology (statistics, sports betting feeds, replay, communications systems), the in-stadium fan experience, and reaching new fans through data and digital marketing. Implemented The League’s cyber security program, established data science foundation, led the 2020 Virtual Draft and The League’s technology response for tracing and testing of COVID19. Executive Sponsor of NFL’s Women’s Interactive Group. Partnered with NFL Sponsorships to bring in a new era of technology partnerships/sponsorships, and drove the league’s digital transformation.

    Michelle is an experienced Board Director, her strong technology, operations, marketing, and financial background make her both a strategic and operationally insightful member of the boards on which she serves. She is a Partner and Sr. Advisor at Evercore, a wall street investment banking firm. She is on the public board of World Wrestling Entertainment (WWE) where she is member of the audit committee and was a member of Ring Central’s (RNG) until this past January - where she was a board member since 2015 and served and led various committees. She has served on the public boards of QUOT, SCOR, and NSP. She is an advisor on the National Advisory Board for Advent Health, and board member on the Nicklaus Children’s Hospital Foundation.

    Ms. McKenna joined the NFL from Constellation Energy in Baltimore, Maryland where she was the Chief Information Officer. At Constellation, she led the acquisition of competitive energy businesses and the ultimate merger with Exelon. In this capacity, she served as a board advisor and worked closely with the Chairman and CEO.

    She has extensive experience in the media and entertainment industry as Senior Vice President and Chief Information Officer at Universal Orlando Resort. In this role, she was responsible for the innovation, oversight and leadership of technology at Universal Orlando Resort, including the launch of The Wizarding World of Harry Potter which included building an entire new theme park and renovation of the reservation, booking, and POS systems across the entire resort.

    Ms. McKenna was also Senior Vice President, CRM & Chief Information Officer at Centex Destination Properties. She had a 13-year career with The Walt Disney Company in a variety of executive positions in Resort Development, Finance, Marketing, Operations and Technology. As Vice President, Information Technology, McKenna led the company’s largest ever technology investment – Destination Disney, a multi-year company strategic initiative to transform the company’s marketing, sales, on-line, and customer relationship management processes. Prior to Disney, Ms. McKenna held positions at MetLife and Pricewaterhouse Coopers as controller and CPA respectively.
Venue: The Conservatory at One Sansome
One Sansome St, San Francisco, CA 94104
Join us at One Sansome for Twilio's exclusive Transform Together executive event

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Webinar: Transform Together San Francisco by Transform Together