Twilio Transform Together is our live event series focused on bringing customers, partners and business leaders together to share insights and learn about new ways to build the future of digital engagement.
We’re touching down in San Francisco to focus on the power of connecting employees, data, and digital interactions to earn customer trust. Join this free event for a day filled with valuable stories and insights to guide your digital transformation journey.
Before every ballclub in the MLB started analyzing data to build more competitive teams, Billy Beane changed the game with a new approach to finding undervalued talent. The legendary Oakland A’s executive – whose work inspired the novel and film Moneyball – showed the world that baseball teams, like businesses, benefit greatly from data analytics. While he did “make data cool” at the turn of the century, he also made it clear that it’s not just about the data, but what you do with it.
Join Twilio for a conversation with Beane on the power of using data to drive better business outcomes, build loyal fan bases, and knock customer engagement initiatives out of the park.
Discover new ways of approaching and executing on your customer engagement strategies by joining one of our breakout sessions:
What Consumers Want: Your Guide to Selecting the Right Engagement Channel
Understanding consumer preferences is essential for businesses of all sizes. With insights from a recent study of 3,900 global consumers, we’ll share what today’s consumer prefers from brand interactions based on a comprehensive analysis. We’ll discuss specific strategies to optimize your channel selection and improve response times, ensuring your brand stands out in a competitive market. This session explores channel preferences across various demographics, regions, and use cases, shedding light on the evolving landscape of consumer behavior. From strategic channel selection to the importance of real-time responses, this session will cover actionable recommendations to enhance customer communication and drive meaningful engagement.
How AI Agents will fundamentally change how you interact with your customers
AI is evolving at a breakneck pace, with Meta, Google, Microsoft, and Amazon alone spending over $50 Billion in Q2 2024 on AI. AI agents are at the forefront of this revolution, poised to redefine the way we interact with technology, as well as how businesses engage with their customers. As a business leader, understanding the implications of this shift is no longer optional—it's essential for staying ahead of the curve. This session will dive into how AI agents are set to transform your customer data, unlock new possibilities for your customer engagement efforts, and reshape the customer journey itself.
Simplify Complexity: How to Scale Context-Rich Customer Engagement with IBM
When enterprise businesses have overlapping technologies, enabling interoperability, data quality, and scalability is a challenge. Boasting over 800 product lines and a vast martech stack, IBM knows a thing or two about scale and complexity. In this fireside chat, hear from Juan Leon, Lead Architect at IBM, about how the Twilio Segment Customer Data Platform became central to IBM's data infrastructure. From context-rich customer communications to frictionless product-led journeys, learn how IBM's flexible architecture empowers its teams to innovate faster and improve conversions.
