Desbloquea el potencial dentro de cada interacción con el cliente: Una conversación con JJ Delgado

February 22, 2024 at 11:00 AM
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Keynote

Desbloquea el potencial dentro de cada interacción con el cliente: Una conversación con JJ Delgado

Únete a nosotros para una conversación entre JJ Delgado, experto en economía digital, anteriormente Jefe de Servicios de Marketing de Amazon en el sur de Europa y actual líder global del negocio digital y de emprendimientos de Hijos de Rivera, y Danilo Rivera, Líder de Ingeniería de Soluciones en Twilio. Explorarán cómo las experiencias y aprendizajes de JJ como destacado líder empresarial y orador se aplican al enfoque de las empresas hacia la participación del cliente. 


 JJ Delgado aportará perspectivas de su extensa carrera comprendiendo, alcanzando y conectando con los clientes a través de canales digitales, y compartirá en particular cómo los avances recientes en la inteligencia artificial generativa pueden fortalecer las relaciones más profundas con los clientes.

Obtendrás una comprensión más sólida de:
  • Cómo abordar estratégicamente la participación del cliente a través de marcos y enfoques basados en la experiencia
  • Por qué este momento de la inteligencia artificial es diferente y las implicaciones para profundizar las relaciones con los clientes
  • Cómo construir percepciones profundas del cliente que impulsen experiencias y participación verdaderamente personalizadas
Speakers
  • JJ Delgado
    Cum Laude Doctor in Digital Economy
    • JJ Delgado

    JJ Delgado

    Cum Laude Doctor in Digital Economy
    JJ Delgado is a Cum Laude doctor in Digital Economy recognized for his leadership and talent. In 2016 and early 2017, he not only led the day with the highest number of international sales in Amazon's history but also reached the number one Amazon profile on LinkedIn in the United Kingdom. His influence extended through Web 2.0 and 3.0 as an investor and advisor in companies such as Ufounders, TalentClass, Enzo Ventures, Bipgo and X Football Club.

    With a career spanning over 15 years in business growth, JJ Delgado has worked with renowned brands such as Amazon, Burger King, Pepsi, Hertz, CB Richard Ellis, Ford, Bosch, Siemens, Liberty, Vodafone, Telefonica and Estrella Galicia. His international experience is extensive, covering EMEA (United Kingdom, Germany, Spain, France, Italy) and LATAM (Costa Rica, Guatemala, Honduras, El Salvador, and Mexico). Currently, he leads the digital initiative at Estrella Galicia as the General Manager of Move Estrella Galicia Digital.

    He has been recognized on multiple occasions for his innovative approach to marketing and business, including being selected as a Top 50 Business & Marketing Visionary in 2023, one of the top 15 unofficial LinkedIn influencers in 2018, and one of the top 50 global experts in human behavior to follow in 2017. His career has earned him the title of “the most talented Spanish salesperson” in 2015.

    In addition to his practical work, JJ Delgado has shared his knowledge and experience through teaching at The London School of Economics and Political Science (LSE) and IE Business School. He has published three internationally successful books and numerous articles challenging and expanding the current understanding of consumer behavior. His books include “Think Video: Smart Video Marketing & Video Influencing,” “The new digital consumer: Noriso Cube,” “Smash It! How to master the digital era and make your business grow like hell!”, and his latest success “Smash ChatGPT: How to make artificial intelligence do your work while you make keep making money.”

    A tireless innovator, JJ Delgado founded the number one Neuromarketing group for Spanish-speaking countries, New Video Congress, and The VloggersAwards. He also co-founded the NGO 24 Friends: Education for Kenya and is an honorary member of the Royal European Academy of Doctors. In the field of Artificial Intelligence, he leads one of the fastest-growing newsletters (wildtools.ai) and has cultivated a community of over 125K enthusiasts.

    Through his extensive experience and innovative spirit, JJ Delgado has proven to be a leading voice in Digital Economy and Artificial Intelligence, transforming the current business landscape and preparing for the challenges of the future.
  • Danilo Rivera
    Solutions Engineer Lead LATAM, Twilio
    • Danilo Rivera

    Danilo Rivera

    Solutions Engineer Lead LATAM, Twilio
Breakout

Cómo aumentar el Valor de Vida del Cliente (LTV) en un mundo sin cookies

Únete a nosotros para esta sesión esclarecedora mientras desentrañamos los misterios del mundo sin cookies, adentrándonos en los factores económicos y las tendencias del consumidor que están impulsando este cambio transformador. También levantaremos el capó de Twilio Segment, la principal Plataforma de Datos de Clientes, mostrando ejemplos prácticos de cómo puedes aumentar el Valor de Vida del Cliente a través de experiencias personalizadas y liberar el poder de los datos de primera mano para potenciar tu motor de marketing.
Speakers
¡Reserva tu lugar para unirte a la conversación con JJ Delgado!
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Webinar: Desbloquea el potencial dentro de cada interacción con el cliente: Una conversación con JJ Delgado by Transform Together